Pianca & Partners officially opened its doors in Milan’s Brera design district on Thursday 1 October 2020. Margraf will play a leading role in the new contract hub for Italian products thanks to its superior selection of marble and natural stone.
At an unprecedented time on the global and economic scenes, involvement at the forefront of this new initiative is part of the broad investment and development strategy that the Vicenza-based company resolutely launched at the start of the year. Margraf is a worldwide ambassador of the very finest products that are made in Italy. This project underlines its belief in Milan as a design capital, which can act as a strategic driving force behind the whole industry.
The new 900 m² showroom was designed by Calvi Brambilla and it is being promoted by a group of 25 companies. The aim is to champion exceptional Italian names from the furniture and design fields and serve as a touchpoint for architects, contractors, developers and investors.
The goal behind the display concept is to engage and inform visitors as they are taken on a journey with a quintessentially Italian flavour that takes in everything from prized Margraf marble to a comprehensive interior and outdoor design selection. Travertino Navona appears throughout the different parts of the showroom, with a playful array of randomly alternating finishes (honed, scored, sanded, and bush-hammered/hydro-finish). A lightened version also covers the doors, which are flush with the walls. Meanwhile, the stairs between the two floors are completely covered with polished Travertino Titanium.
Excellence is the watchword in this outstanding location, where visitors can find inspiration, effective design solutions and incomparable products with the capacity to add a unique, highly distinctive touch to both private homes and public places.
As they experience this innovative approach to design and architecture, customers can count on the support of highly qualified consultants and an all-embracing design service that covers everything from building envelopes and outdoor flooring to the most refined and customized interior finishes.
The plans have underlined Margraf’s status as a cutting-edge company that can offer the market not only quick, effective responses but also superior solutions for highly prestigious projects.
Pianca & Partners – Via Porta Tenaglia 7N3 – Milan – piancaandpartners.it