Marmomac 2023, the stone that becomes art.
Between design and tradition: the whole corporate identity told in an unprecedented stand
Marmomac 2023 has just concluded, and this year, we captivated the audience with an exhibit that aimed to narrate the art of natural stone craftsmanship. Curated by designer Raffaello Galiotto, the display remarkably conveyed our company’s ability to work marble as if it were fabric.
Furthermore, our stand, open on two sides, told a multifaceted story depending on the visitor’s direction. It emphasized both Margraf’s capability to cover the entire production process, from a wide selection of materials to cutting-edge technologies, and our ability to transform marble into a lightweight fabric.
The centerpiece of our exhibit undoubtedly was the Velata Collection, which expanded to include additional pieces in Bianco Covelano marble. In addition to the rectangular table and chair, we introduced an oval table and exceptional design pieces like a vase and a bowl. These extraordinary pieces showcase the perfect fusion of advanced technology and artisanal craftsmanship. Utilizing precision CNC machinery, the collection was crafted with millimetric accuracy, and, as a final touch, our in-house artisans added the finishing touch of perfection.
Moreover, our furnished space provided a spectacular view of the outdoor garden area, featuring the display of precious blocks, including Fior di Pesco Carnico, Breccia Bohemien, Polaris Gold, and Travertino. This created a fully immersive experience in the world of natural stone.
Within the indoor environment of the stand, Basaltite took the spotlight, artfully arranged both on the floor and walls, creating a unique atmosphere. In the reception area, Fior di Pesco Carnico dominated, with our exclusive Fluctus and Ipogeo finishes. Furthermore, brise soleil-style marble slabs added elegance and sophistication.
To tie it all together, all these elements, in perfect harmony, created a relaxed atmosphere, fostering encounters with new people and strengthening existing relationships. In conclusion, the 2023 edition of Marmomac was a triumph, and we are grateful for the opportunity to share the beauty and innovation of our work with the world.